The circle symbolizes wholeness and unity and represents the extensive product and service portfolio of the finovation GmbH which we would like to offer to our customers.

To us, innovation indicates a never ending process of introducing new products and customer advisory services, but also of achieving continuous development and improvement of our company. Furthermore, we see advisory services as an endless cycle concerning the continual adaptation of products for customer needs.

The implied graph illustrates a mathematical function which reaches its vertex. The finovation GmbH has set itself the target of constantly achieving the best possible – because that is what our customers deserve.

The stylized version of the letter „f“ embodies a turning and shows that individuality is a cornerstone of the finovation GmbH. We offer suitable products and advisory services to every customer.

We put great emphasis on qualitative financial and insurance advisory services for every section of the population in Germany. Hence, we focus on classic advisory service approaches, but also on multilingual advisory services and the specific support of customers with foreign roots which is constituted by extra designed advisory concepts. Currently we offer consulting services in German, English and Romanian. Soon Turkish, Russian and Polish will follow.

All these concepts are brought together in our name and our tagline: finovation. – finance meets innovation. Therefore, we do not only emphasize the fusion of financial products and innovation, but we also symbolize the completeness and wholeness of our solutions through the full stop at the end of our tagline.